to have a map prior to the adventure

Hey there! Here’s the brief. Please, try to answer all the questions. If you are not sure, don’t know the answer yet, or you are open for suggestions, please, state so. Also, don’t hesitate to provide any relevant additional information or ask any questions.

The Who

  1. What’s your name?
  2. Do you work alone/with a team/for a company?
  3. What’s your timezone (if you are ok about sharing it)?
  4. What kind of help do you need?
  5. Provide any context and background information you see fit

The Concept

  1. What is the deliverable?
  2. What is it supposed to do?
  3. Who it is for?
  4. What are the results it is expected to generate?
  5. What is the process statement (briefly summarize the concept)?

The Why

  1. What problem does it solve?
  2. How do you know it does solve the problem?
  3. Who do you help (primary and secondary target audiences)?
  4. How do you know you do help them?
  5. What is the impact you expect?
  6. How does the project differ from what’s on the market currently?

The What

  1. Do you have a design project?
  2. What are the key functions?
  3. What are the key features?
  4. What’s the navigation structure (if there is any)?
  5. How are you doing to manage the data?
  6. What platforms you want to optimize for?
  7. Why said platforms?
  8. Will you need to maintain/update the deliverable?
  9. Who would you call your competitors?


  1. Have you already secured a hosting?
  2. Have you already secured some server space?
  3. Do you know what kind of data management solution (if any) you are going to use?
  4. Do you have a domain?


  1. What’s your budget?
  2. What’s your timeline?
  3. Are you working alone or designer/programmer helps you?


  1. How do you plan to pay for the services?
  2. Are you ok with using crypto as a payment method?
  3. Are you ok with splitting payment into two?
  4. How do you expect the deliverables to be delivered (pun intended)?